🕒 18:45–21:45
🏷️ Labels: Marketing, Web Development, Digital Trends, SEO, Next.Js
📂 Project: Business
⭐ Priority: MEDIUM

Session Goal

The session aimed to develop a comprehensive marketing site funnel checklist and analyze digital marketing trends and strategies for 2025.

Key Activities

  • Created an end-to-end marketing site funnel checklist using Next.js, Stripe, and analytics tools.
  • Gathered insights on 2025 digital marketing trends, focusing on AI, automation, and advertising, particularly in Latin America.
  • Summarized key marketing reports from HubSpot, Insider Intelligence, and eMarketer.
  • Explored digital advertising and payment trends in Latin America, with a focus on WhatsApp and Pix payments.
  • Conducted a competitive analysis for landing page development and agency positioning.
  • Developed SEO metadata and a hero section for an agency website.
  • Implemented a contact form and set up SEO and analytics in a Next.js application.

Achievements

  • Successfully developed a marketing site funnel checklist.
  • Gained comprehensive insights into 2025 digital marketing trends and strategies.
  • Completed competitive analysis and developed strategic positioning for a tech-focused agency.
  • Implemented SEO and analytics features in a Next.js application.

Pending Tasks

  • Further exploration of payment solutions in Argentina and integration with local platforms like Mercado Libre.
  • Continued optimization of subscription text for user engagement.